INCLUSION AND ACCESSIBILITYTourism Nanaimo Case Study
CLIENT: Tourism Nanaimo
PROJECT: Inclusive Destination Photography
The Work
Looking beyond the image.
I brought an accessibility lens to every stage, from planning and participant engagement to location selection and photography.
On site, I considered pathways, entrances, seating, signage, transportation, and other features that help visitors understand what to expect.
The resulting images show real people participating in their community while making accessibility visible and meaningful.
The Outcome
A destination people can see themselves in.
Tourism Nanaimo received a library of inclusive photography for its destination and event marketing.
The images reflect the diversity of the community, highlight accessible experiences, and help visitors make informed decisions before they arrive.
SERVICES: Inclusive Photography, Accessibility Consulting, Community Engagement, Visual Storytelling
The Challenge
How do you show people they belong before they arrive?
Tourism Nanaimo wanted photography that reflected its commitment to accessibility, diversity, and inclusion, while showcasing the people and experiences that make its destination unique.
Rather than simply talking about inclusion, they wanted to show what it looks like.
The Approach
Let the community lead the story.
Working with Tourism Nanaimo, we engaged community members with diverse lived experiences, including disability, chronic illness, and neurodivergence.
I connected with participants to understand what they wanted to represent, identify potential barriers, and collaboratively shape the stories we would tell.
The goal was authentic representation, without assumptions about what disability should look like.
Inclusion looks different when the community leads.
Want imagery that reflects your community and shows real access?